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In The News

Interview w/ KFNN 1510
about ethical SEO:
Listen to CyberMark President and CEO Kimberly Judd-Pennie discuss ethical search engine optimization on KFNN 1510 Financial News Radio's "Business for Breakfast" with Ken Morgan & Julie Dougherty... » read more

Better Business Bureau - 2009 Small Business Ethics Award Nominee Cybermark International, an internet marketing firm specializing in search engine optimization and other online specialty advertising techniques, has been chosen as a finalist for the 2009 BBB Business Ethics Award to be presented... » read more

Forbes features CyberMark customer rankings The art of communicating is not always as simple as writing a memo. The modern chief executive is expected to address an audience of millions at times. And it'll take more than an e-mail to do it right... » read more

Kimberly A. Judd-Pennie Inducted into Cambridge Who's Who Executive, Professional and Entrepreneurial Registry Mrs. Judd-Pennie a pioneer in the SEO industry, founded CyberMark International, Inc in 1994 seeing a great need in the future to provide ways to bring visitors to websites... » read more

Our SEO Blog

What Black Friday Weekend & Cyber Monday Say About Internet Marketing 11/30/2009 - 12:51 PM EST Even just a few days into the holiday shopping season, it is clear that consumers are relying on internet shopping in record numbers. Based on Black Friday data reported thus far: Overall online sales are up 11 percent over last... » read more

Converting a Blog Series into a Free eBook 11/25/2009 - 12:37 PM EST Inspired by numbers 1, 8 and 9 in yesterday’s review of 30 Days to Bigger and Better Website Marketing, CyberMark is converting that 30-day blog series into a free ebook. In addition to all the benefits of #1 social media,... » read more

Search Engine Optimization

SEO & Search Engine Marketing, SEM from CyberMark

Search engine optimization and submission used to be easy. In the early days, if you were one of the few businesses with a site, there wasn't much else competing for your customers' attention. Now if you want to use your web site as a way to attract customers, you have to know how to play by the search engines' rules and optimization is the key.

WHY SEARCH ENGINE OPTIMIZE YOUR WEBSITE?

Doing search engine submission and just having a site isn't enough anymore – you have to get customers to find you. To do that, your web site has to use certain techniques and technologies that make search engines rank your site high on their results list when your customers do a search for your kind of business. That is called "search engine optimization."

Increasing your search engine rankings is not that easy. With millions of web sites vying for your customer's attention, "search engine optimization" is the only reliable way to bring customers in through the internet. Sure, you can get customers to your web site through other kinds of expensive advertising and by handing out your cards, one by one. But if you want the Internet to bring customers to you, "search engine optimization and manual search engine submission" is the best way to go. Click here for our free web site evaluation!

WHAT IS SEARCH ENGINE OPTIMIZATION ANYWAY?

Search engine optimization and search engine submissions are half art and half science.

There are some things well-known about how search engines operate and some things one learns after working at it for a long time. And there are some things that you know only by keeping up with the technology that changes almost by the day.

For example, certain design and writing techniques influence where your web site will be ranked by a search engine, as does how and where you use certain key words. (Which keywords you use, how often, and where are all extremely important to your search engine rankings.) Some technologies used by web designers can seriously hurt your search engine rankings and search engine optimization, and you need to avoid those, no matter how cool they are.

Then there are meta tags, and links, both of which can affect your ranking. Whether or not your site is even listed at all on some of the most popular search engines depends entirely on how your search engine submission is done and on knowing the rules for each search engine. All these tools are part of search engine optimization, which optimizes your site for higher search engine rankings.

Unfortunately, it's not something you can learn by reading any search engine optimization article in a magazine.

WHY CHOOSE CYBERMARK FOR SEARCH ENGINE OPTIMIZATION?

CyberMark specializes in search engine optimization. Unlike some providers, CyberMark International doesn't promise to do anything and everything related to your web site. Search engine optimization is such a technical and ever-changing field that it demands specialization. Because we specialize, we have been able to help hundreds of companies get top-10 rankings on the major search engines, exceeding their goals for business brought in through the internet.

CyberMark focuses on your needs. There is no cookie-cutter path to search engine optimization. CyberMark International will customize a flexible marketing plan to meet your marketing goals and advertising budget, and to help make your business succeed and your search engine rankings soar.

CyberMark has a record to be proud of. We've been in business since 1994 and hope you'll take a look at what our clients have to say. In today's environment, it can be hard to know who to trust. We were nominated for the Better Business Bureau's Ethics Award in 2002 and 2003, and we are a proud member of the Web Assurance Bureau, which promotes ethical and responsible business practices on the internet.

GET A FREE WEBSITE EVALUATION — Where are your search engine rankings ? Click here for our free web site evaluation!

There's a no-risk way to get started. Just fill out our simple form and get a free website evaluation from CyberMark International... before another lead settles for one of your competitors!

Search engine optimization, search engine submission services from CyberMark® International Inc. Where are your search engine rankings?