What is ethical search engine optimization?
Ethical search engine optimization is achieved through techniques and strategies that search engines deem acceptable and valid. We believe in honest trafficking and refuse to apply any of the illegitimate methods of search engine optimization in our marketing packages. Techniques such as hidden text, keyword stuffing, irrelevant text writing, targeting a competing company’s name, and using redirects with multiple domains are just a few of the numerous unethical means by which sites are listed. At CyberMark International, we believe in the honesty and integrity of our business and yours. Don’t be fooled by marketing companies who use deceitful tactics when optimizing. Search engines will penalize such approaches, and your site will lose the frequency of visitors your business needs. We operate directly with our clients to ensure appropriate strategies are applied to their site, and we work to naturally integrate the site using our proven and ethical search engine optimization strategies.