Archive for the ‘Cost Per Click’ Category

Looking to sky-rocket your exposure on the web? During the entire month of August, CyberMark is offering $100 off all new PPC campaigns.

In response to the growing number of people using their mobile phones for internet searches, Google has announced a new feature unique to pay-per-click campaigns aimed at mobile devices. In addition to the URL, your company’s phone number will appear as a clickable link in your PPC ads. For this additional feature, you are charged [...]

In its monthly ranking of the top integrated search companies, TopSEOs.com has ranked CyberMark in the top 30 for December 2009!
TopSEOs.com is an independent authority on search vendors and “integrated search” refers to companies that specialize in both SEO and PPC.
“In order for a company to be considered it must not only perform [...]

If you’re looking to improve your internet marketing in the New Year, this top 10 list of blog posts in 2009 is a great place to start:
1. In Review: 30 Days to Bigger & Better Website Marketing
2. Ethical SEO: The Exception or the Rule?
3. Your Internet Marketing Campaign: How Do You Know It’s Working?
4. Regional [...]

Make it easy. That should be the keyword phrase for any and all things regarding your site’s navigation. One of the best tools for making navigation easy – for visitors and search engines – is a Sitemap, a page on your website that outlines all of the other pages into a hierarchal format.

Including [...]

As touched upon in yesterday’s blog post about the importance of your site’s call to action, a free offer is one of the most powerful tools you can use for bigger and better website marketing. Think about it. Which would YOU be more likely to do the first time you visit a website? Download [...]

All the SEO, increased traffic, and compelling content in the world means little if you neglect an equally important element of bigger and better website marketing – asking for the sale!

Granted, the “sale” you’re asking for may not involve a monetary exchange at all, at least not initially. What you want to do [...]

If visitors to your site do not see immediately how your product or service can help them, chances are they’re not going to stick around to find out. Instead of digging through your text for answers, they’ll simply move on and explore other sites until they find one that does its website marketing right!

By [...]

What’s the point of using website marketing to drive traffic to your site, only to drop the ball with the strongest leads who call in to speak with a real live person? To avoid that pitfall, make sure your company’s friendly, professional online image is in sync with the personality you project over the phone.

Just [...]

Though search engines penalize websites for going overboard with too much keyword integration (known as keyword stuffing), finding a happy medium is critical to your website’s SEO. Certainly it is important to sprinkle keywords throughout your website content, but that’s just one of the top 10 ways to approach keyword integration for your website marketing [...]