Archive for the ‘Cost Per Click’ Category

In recent months, we’ve been closely monitoring a change in Google search results that may now dramatically affect your search engine ranking. In some categories, Google is listing regional search results above national search results.
For CyberMark clients with regional websites, this is fantastic news. In fact, we’ve been aggressively adding regional sites to Google local [...]

When it comes to finding your website, both search engines and visitors look to your title and keyword/description meta tags. So it is essential to your search engine ranking and click-through conversions that you optimize these tags accordingly.
Based on the suggestions outlined in the “Google Search Engine Optimization Starter Guide,” coupled with our own SEO [...]

As an SEO company, we cannot help but notice a troubling trend creeping in to the internet marketing industry. Far too many clients are coming to us confused by what they’re hearing about search listings:
“You don’t need organic when you have PPC.”
Now thanks to new data from Enquisite, we have further proof that this simply [...]