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Archive for the ‘Search Engine News’ Category

Maximize Your Call-to-Action Button with Google Browser Size

Thursday, December 17th, 2009

If that call-to-action button on your website design isn’t getting the kind of hits you’d hoped for your internet marketing campaign, you could benefit from the new Google Browser Size app. It allows you to superimpose a transparent image over your webpage that then reveals what percentage of viewers see all the parts of your [...]

Top 10 CyberMark Blog Posts of 2009

Wednesday, December 9th, 2009

If you’re looking to improve your internet marketing in the New Year, this top 10 list of blog posts in 2009 is a great place to start:
1. In Review: 30 Days to Bigger & Better Website Marketing
2. Ethical SEO: The Exception or the Rule?
3. Your Internet Marketing Campaign: How Do You Know It’s Working?
4. Regional [...]

Bing for Bigger and Better Website Marketing in 30 Days

Monday, November 2nd, 2009

As we blogged back in June regarding Microsoft’s new search engine, “Bing promises to make online search a more satisfying experience.” It seems online users are pleased with Bing’s fulfillment of that promise as its search share continues to grow, making it an increasingly important engine when it comes to effective website marketing.
In September [...]

Integrating SEO with Social Media: Google Announces New “Social Search”

Thursday, October 22nd, 2009

What if every Google search you make – for details on breaking news stories, movie reviews, products, etc. – turned up listings from people in your own social network? Instead of relying solely on strangers for information or opinions, you could also rely on people you know personally or with whom you have developed a [...]

Ethical SEO: The Exception or the Rule?

Wednesday, October 7th, 2009

CyberMark International prides itself on ethical SEO and was honored to be named a finalist for this year’s Arizona Better Business Bureau Ethics Award. Yet search engine optimization companies engaged in questionable practices continue to cast a shadow on the SEO industry as a whole.
Take, for example, a piece that Fox News recently ran on [...]

New Tool Further Improves Google’s “Rich Snippet” Feature

Thursday, September 10th, 2009

As a way of giving webmasters an opportunity to improve their search engine rankings, this past May Google introduced the ability to add “rich snippets.” Essentially, rich snippets allow webmasters to communicate more in-depth information to searchers that, in turn, gives them a better idea of what they are going to find on a particular [...]

How Will the Google Caffeine Update Affect Your SEO?

Wednesday, August 12th, 2009

In recent months Google has been tweaking its web search infrastructure, meaning we are going to see changes coming soon in how search results are configured. Though most users probably won’t notice a difference, Google wants to know what web developers think of the “Caffeine” update so they decided to give us a preview.

Based on [...]

How Will the Microsoft-Yahoo! Deal Change SEO?

Friday, July 31st, 2009

Since the official implementation of the Microsoft/Yahoo! deal is still several months away, it remains to be seen precisely what impact this partnership may ultimately have on search engine optimization. However, there is no mistaking the importance of two key areas of focus:

1) Optimizing for Microsoft’s new BING search engine.

Under the terms of their [...]

Glossary of Internet Marketing Terms: SEO

Thursday, July 2nd, 2009

Search Engine Optimization or SEO – Getting a website listed at the top of the search engines, such as Google, Yahoo, MSN and AOL.
This term is used in reference to organic or natural SEO which involves working with a website’s programming, such as applying meta tags (hidden programming tags), optimized text and strategic linking [...]

Bing Search Engine: What to expect from Microsoft’s answer to Google

Tuesday, June 2nd, 2009

In its best effort to compete with Google, Microsoft is spending $80 to $100 million dollars in print, TV and radio ads to promote Bing, a new search engine that is replacing Microsoft’s under-performing Live Search model.
Officially launching on Wednesday, June 3, 2009, Bing promises to make online search a more satisfying experience – a [...]


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